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The Best Business Model for Beginners in 2024: An Agency

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Starting a business is the key to achieving financial freedom and unlocking unlimited income and total freedom. However, many people have been misled to believe that starting a business is risky, complicated, and dangerous. In reality, with the right business model, starting a business can be safe, simple, and highly profitable. This is especially true in the digital age, where the demand for online businesses has skyrocketed. In this blog, we will explore the most popular online business models and identify the best one for beginners in 2024.

The Business Model Matrix

In order to determine the best business model, we will use the Business Model Matrix. This tool evaluates business models based on three important metrics: startup capital, profit margin, and difficulty. The goal is to find a business model that requires little to no startup capital, has high profit margins, and is easy to start.

Drop Shipping

Drop shipping is a popular business model where you set up an online store and sell products from a supplier. When a sale is made, the supplier ships the product directly to the customer, eliminating the need for inventory and shipping. While drop shipping has a low startup capital requirement, the profit margins are typically low due to the costs associated with physical products. Additionally, competition can make scaling the business difficult.

Amazon FBA

Amazon handles the picking, packing, shipping, and customer service for your products. While this business model offers high profit margins, the startup capital requirement is higher compared to drop shipping. Additionally, the competition in the Amazon marketplace can be intense.


Building and marketing software as a solution to a problem is another popular online business model. While software can offer high profit margins, the startup capital required to develop quality software can be significant. In addition, the difficulty of this business model is high, making it less suitable for beginners without prior experience or a substantial budget.

The Agency Model

In an agency, you provide services to clients in exchange for a fee. The startup capital required for an agency can be minimal, depending on the size and scope of the agency. The profit margins in an agency are typically high, as services can be delivered with minimal costs. The difficulty of an agency model varies depending on the type of agency, but there are options that are fast, easy, and fun to fulfill.

Why Choose an Agency Model?

An agency is a business that provides a service and connects one party to another. In the case of a marketing agency, you connect business owners with potential customers who are likely to buy from them. The marketing agency angle is attractive and profitable because the results are objective, trackable, and highly valuable. By helping business owners generate more leads, customers, and sales, you’re making them more money, making it easy for them to pay for your service.

The Acquisition Agency Model

Within the agency model, the most profitable and easy-to-fulfill option is the acquisition agency. Acquisition agencies focus on delivering results to clients and are minimum viable agencies (MVAs). They don’t require expensive websites or paid ads, and most processes can be automated. Profit potential is unlimited, and making $10,000 per month should be the minimum goal. Acquisition agencies are attractive to clients because they deliver tangible results that directly impact their bottom line.


Starting a business is the path to financial freedom. In 2024, the best business model for beginners is the agency model, specifically the acquisition agency model. This model offers high-profit margins, easy fulfillment, and is always in high demand. By focusing on results and connecting clients with tangible outcomes, acquisition agencies provide a valuable service that clients are willing to pay top dollar for. If you’re interested in starting your own acquisition agency, check out our free guide or visit our dedicated YouTube channel for more information.

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